Remarketing 

Remarketing is a great way to show ads to visitors who visit your website but don't take any actions, in an effort to bring them back and get them to convert. With remarketing, you have the ability to choose what type of adds to serve visitors depending on which pages on your site they may have visited. This tactic can be particularly helpful when stretching marketing dollars you are already spending on acquiring new traffic. By spending just a small amount on remarketing, you can drastically reduce your overall cost-per-acquisition.

  •   Improve ROI on marketing budgets.
  •  Increase brand awareness.
  •   Granular retargeting capabilities.
  •  

Remarketing! How Does it Work?Display Remarketing is a form of pay per click marketing that allows you to show banner advertisments to users who previously visited your website as they browse the rest of the web.


  • prospect user visits your site.

  • You then display banner advertisements to that user as they continue to browse other websites throughout the web.

  • tracking cookie is dropped on their browser

  • your banner ads entice the user to come back and complete a purchase or take some other desired action

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Remarketing Targeting audience While there are a variety of people you can target when servicing remarketing targeting ads, some great options are


People who Abandon a Shopping Card

Following up with advertisements that offer bonus incentives to complete a purchase or form submission can be an easy and quick way to convert these customers

People who Visit Particular Product

Following up with ads that include products or services from the same category can be a great way to get people to come back to your page and make them convert.

Existing Customers

Up-selling or cross-selling existing customers based on purchase behavior or their seasonal interests can be a great way to leverage existing customer interest in your business to generate more leads

People Who Have Yet to Visit Your Site

Using search remarketing, you can display ads to users who have yet to visit your site and have searched for keywords that are related to the products or services you offer.

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Driving qualified traffic, Converting incoming traffic into a lead or a sale , Generate Brand Loyalty


About DimaTech

Founded just six short years ago in 2012, we have quickly expanded to three branches with a headquarters in Abu Dhabi, UAE. We are thriving and expect continued growth in the Middle East and GCC market.


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